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Choose Siftwork and get a
FREE Customer Intelligence Audit

Request your FREE customer intelligence audit.

Without any obligation, if you're a director, general manager, sales, marketing or customer service manager you can receive a FREE customer intelligence audit (subject to a few geographical and other exclusions).

Customer intelligence is a measure of an organisation's power to harness and exploit for business development the data it likely already stores deep down in the scattered computer systems it uses for invoicing, manufacturing, field service operations, enquiry management and other transactions.

In this audit we'll assess your current reporting status, and conduct an initial investigation into how your data sources could be exploited further.

If you have a new reporting requirement...

The customer intelligence audit comprises both information we collect and an initial indication of how to achieve your new reporting requirement.
We will likely need to talk to your project owner, your IT network manager and the database administrator for the applications where the data lies.

Over the telephone or face-to-face we'll ask about...

  • what kind of new reports are needed
  • who would benefit from the new reports
  • what value you expect from the reports and how you'd measure it
  • your current reporting arrangements and capabilities
  • your business applications and their underlying databases
  • rules or preferences of your IT specialist.

Then, if you have a new project in mind we'll provide you with...

  • a short description of the project
  • list of individual stages where appropriate
  • skills and tools required
  • list of any further data tests or research needed
  • recommended project team members
  • main steps or milestones
  • time to complete each stage and overall project.

If you are interested in more information about the topic covered here please get in touch. You can call +44 (0) 1628 629576 or click here to send an e-mail.